Funny Khabar Cricket Here is how much brands paid per match to be Indian cricket’s Title sponsor over the years

Here is how much brands paid per match to be Indian cricket’s Title sponsor over the years



BCCI recently announced that e-commerce giant Paytm to continue to be Indian cricket’s Title sponsor for another four years (2019-23). In the bidding war, Paytm won the rights for both Indian international and domestic cricket.

The new deal is worth INR 326.80 crores, up 60.7% from 2015 (INR 203.28 crores). Paytm won the bid over fantasy gaming company Dream 11 placing a winning bid of INR 3.80 crores per match. The bid was 52% more than the base price set by BCCI of INR 2.50 crores per game.

Paytm won the sponsorship for the first time in 2015, beating Micromax.

Here is the complete list:

  • 2010-13 – Airtel: INR 3.33 crores per match
  • 2013-14 – Star India: INR 2 crores per match
  • 2014-15 – Micromax: INR 2.02 crores per match
  • 2015-19 – Paytm: INR 2.42 crores per match
  • 2019-23 – Paytm: INR 3.80 crores per match

After the announcement, Paytm’s founder Vijay Shekhar thanked BCCI in a tweet, “Proud to partner champion of champions — Indian cricket. Thank you @BCCI , you and us @Paytm make a great team !


mm

Sagar Matey

When it comes to cricket news, for Sagar it isn’t only about Virat and Sachin! It’s also about the wild after parties, hilarious encounters, on screen and off screen fails by players, and the hottest grapevine in town! Sagar is our resident cricket enthusiast and will personally set up a screening of every match the Boys in Blue play at the office!

Leave a Reply

Your email address will not be published. Required fields are marked *